Email & SMS Marketing

Win the Second Order.

Email and SMS journeys that welcome customers, recover missed purchases and make follow-up more relevant.

The Relationship Starts After Checkout

A purchase creates opportunities for support, education and future orders. The next message should reflect what the customer needs.

Discuss Retention
Shopify
Email
SMS
Flows
Segments
A/B Tests
Analytics
Shopify Data

Triggered by What People Do

We use store activity and agreed customer segments to guide relevant automated messages and campaign timing.

Discuss Retention

Across the Lifecycle

Welcome Flows

Introduce the brand and its offer.

Browse & Cart Recovery

Help shoppers return to unfinished decisions.

Post-Purchase

Provide education, support and useful next steps.

Win-Back

Reconnect with customers after inactivity.

Campaign Planning

Align sends with launches and promotions.

SMS

Use consent-based reminders and updates.

Map the Customer Journey

Step 1

Audit

Audit

Review flows, lists, permissions and performance.

Audit
Step 2

Plan

Plan

Set lifecycle priorities and segments.

Plan
Step 3

Build

Build

Create journeys and campaign assets.

Build
Step 4

Refine

Refine

Review results and adjust messaging.

Refine

Retention That Runs

Lifecycle flow plan

Agreed automated campaigns

Audience segments and SMS setup as scoped

Reporting and improvement priorities

Past the First Purchase

Most relevant for stores with an existing customer base and enough activity to support targeted retention.

Good Questions Answered!

Email design can be included within the agreed scope.

Customer permissions and applicable marketing requirements must be respected.

Yes. We review current workflows and data before replacing anything.

Keep the Conversation Going.

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    Email & SMS Marketing for Shopify Brands | Octanex